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NPBA Reference Shelf: M
Macauley, Allen. "VD Special Did Its Job Well." The Record (New Jersey), October 12, 1972. Folder: 651
Public Broadcasting Service (PBS) | VD Blues | WNET (New York, NY)Mack, Richard A. "The Demand for TV Space," NAEB Journal, Vol. 17, No. 3 (December 1957): 21. Periodicals
educational television | Federal Commmunications Commission (FCC)
MacKenzie, Norman, et al. Open Learning: Systems and Problems in Post-Secondary Education. Paris: UNESCO Press, 1975. NPBA REF LC 6223 .M32
- “Doing Things Differently: The MacNeil/Lehrer Report,” Television Quarterly, Vol. XIX, No. II (Summer 1982): 15-23. Periodicals
- "Is Anybody Watching?" Washingtonian Magazine, October 1973: 55-61ff. Folder: 703
public affairs programming | Public Broadcasting Service (PBS) | public television | WETA (Washington, DC)
Macomber, F. Glenn and Laurence Siegel. "Final Report of the Experimental Study in Instructional Procedures." January 1960. Folder: 244
- "Address: Introduction and Towards a Philosophy for Public Television Programming." Wingspread Conference on Public Television Programming, 1970. Folder: 245
culture | Charles F. Kettering Foundation | Wingspread Conference on Public Television Programming | public television
- "Is Anybody Watching," Television Quarterly, Vol. XI, No. 3 (Spring 1974): 44-47. Periodicals
audience research | Corporation for Public Broadcasting (CPB) | National Public Affairs Center for Television (NPACT) | public television
- "Keynote Address." Spring Public Television Conference, April 4, 1972. Folder: 246
- To Irrigate a Wasteland: The Struggle to Shape a Public Television System in the United States. Berkeley: University of California Press, 1974. NPBA REF HE 8700.8 .M33 1974
Corporation for Public Broadcasting (CPB) | National Educational Television (NET) | Public Broadcasting Act of 1967 | Public Broadcasting Service (PBS) | public television
Maddison, John. Radio and Television in Literacy: a Survey of the Use of the Broadcasting Media in Combating Illiteracy Among Adults.. Paris: UNESCO Press, 1971. NPBA REF LC 149 .M25
Magnuson, Osgood T. "Speech." Wingspread Conference on Public Television Programming, 1970. Folder: 247
audience research | Charles F. Kettering Foundation | culture | public television | Wingspread Conference on Public Television Programming
Mahoney, Sheila, et al.
- Keeping Pace with the New Television: Public Television and Changing Technology. New York : Carnegie Corp. of New York : VNU Books International, 1980. BCAST REF HE 8700.8 .M34
Public Broadcasting Service (PBS)
- "PACE - A Proposal for a Non-Profit Cable Network," Television Quarterly, Vol. XVII, No. 2 (Summer 1980): 55-62. Periodicals
cable | Performing Arts, Culture and Entertainment (PACE) | public television
Maine Public Broadcasting Network. North of the Namaskeag: A Case Study in Viewer-Active Television. Folder: 248
Mark, Norman. "Seale's Controversial Interview." Chicago Daily News, August 7, 1970: p. 43. Folder: 644
National Educational Television (NET) | Seale, Bobby | Taylor, John W. | WTTW (Chicago, IL)
Marks, Richard D. "Restructuring Public Broadcasting," Public Telecommunications Review. Vol. 4, No. 6 (November-December 1976): pp. 6-19 Periodicals
Marquis, Chalmers N. "Brief History of Public Broadcsting Federal Financing Legislation, 1958-1978: Including Authorizations and Appropriations for Educational Broadcasting Facilities Program and the Corporation for Public Broadcasting." January 1979. Folder: 249
Corporation for Public Broadcasting (CPB) | National Public Radio (NPR) | public broadcasting - financing | public broadcasting - legislation | Public Broadcasting Service (PBS)
Marshall Kaplan, Gans & Kahn. "Evaluation: WGBH-TV Urban Conservation Project." 1971. Folder: 250
Martin, Brett. "Still a Bilingual Guy, but Without Muppets." The New York Times, March 29, 1998. Folder: 555
Sesame Street | Williams, John ("John John")
Marx, Herbert L., Jr., ed. Television and Radio in American Life. New York: H.W. Wilson Co., 1953. BCAST REF HE 8698 .M3
Maryland Center for Public Broadcasting. Video Tape Recorders for Institutional Use: A Guide for Administrators. 1969. Folder: 537
public broadcasting | public television | video tape recorder
Maryland Public Television. MPT Magazine. 1994. Serials
Maryland Public Television (MPT) | public television
Mason, Mary Moore. "The Great British Video Invasion." Signature, February 1976: 40-47. Folder: 251
Alistair Cooke's America | British Broadcasting Corporation (BBC) | Elizabeth R | Frost, David | Public Broadcasting Service (PBS) | Upstairs, Downstairs
Mass Communications History Center. Sources for Mass Communications, Film and Theater Research: A Guide. Madison: State Historical Society of Wisconsin, 1982. NPBA REF P 92 .U5 M27 1982
educational radio | educational television | National Association of Educational Broadcasters (NAEB) | National Educational Television (NET)
Mayer, Martin.
- About Television. New York: Harper & Row, 1972. BCAST REF PN 1992.5 .M35
Public Broadcasting Service (PBS) | public television
- "Proposals and Prescriptions for Public Broadcasting," Television Quarterly, Vol. XVI, No. 1 (Spring 1979): 65-7. Periodicals
Carnegie Commission on the Future of Public Broadcasting | public television
Mayhew, Lewis B. New Frontiers in Learning: Report of a Conference Sponsored by Stephens College, Columbia, Missouri and the Educational Facilities Laboratory. Columbia, MO: Stephens College, 1959. NPBA REF LB 3223 .C65 1959
McAnany, Emile G. Radio's Role in Development: Five Strategies of Use. Washington, DC: Information Center on Instructional Technology, Academy for Educational Development, 1973. NPBA REF HE 8696 .M3
McBride, Jack G. "The Twenty Elements of Instructional Television." September 1966. Folder: 252
McBride, Wilma. Inquiry: Implications for Televised Instruction. Washington, DC: National Education Association, 1966. NPBA REF LB 1044.7 .M3 1966
McCain, Nina. "Public Television in the U.S.: A Fuzzy Picture." Boston Globe, June 10, 1973. Folder: 253
Carnegie Commission on Educational Television | Child, Julia | Corporation for Public Broadcasting (CPB) | Curtis, Thomas B. | Day, James | educational television | The Electric Company | Elizabeth R | Firing Line | Ford Foundation | Gunn, Hartford N. | Iselin, Jay | Killian, James R., Jr. | Loomis, Henry | MacNeil, Robert | Moyers, Bill | National Educational Television (NET) | National Public Affairs Center for Television (NPACT) | Office of Telecommunications Policy | Public Broadcast Laboratory | Public Broadcasting Service (PBS) | public television | Rogers, Ralph B. | Sesame Street | Vanocur, Sander | Washington Week in Review | WGBH (Boston, MA) | Whitehead, Clay T. | Zoom
McCarty, Harold B. "Educational Radio's Role," NAEB Journal, Vol. 18, No. 1 (October 1958) Periodicals
McCauley, Michael P.
- "The Battle of Educational Television in Wisconsin 1952-1954." 1995. Dissertations/Theses
educational television | Wisconsin Public Broadcasting | WHA (Madison, WI)
- "From the Margins to the Mainstream: The History of National Public Radio," Unpublished doctoral dissertation, University of Wisconsin-Madison, 1997. Dissertations/Theses
McDonald, Dennis D., et al. Directory of Public Broadcasting Information Resources. Rockville, MD: King Resources, 1979. NPBA REF HE 8700.8 .P82 D57 1979
Corporation for Public Broadcasting (CPB) | National Public Radio (NPR) | public broadcasting | Public Broadcasting Service (PBS)
McGraw-Hill Research. "National Educational Television Survey: Executive Summary: Report to NET." October 1969. Folder: 254
audience research | National Educational Television (NET)
McKenzie, Betty, ed. The Feasibility and Role of State and Regional Networks in Educational Broadcasting. Washington, DC: U.S. Dept. of Health, Education and Welfare. Office of Education, 1959. Folder: 255
McKinney, Eleanor, ed. The Exacting Ear: The Story of Listener-Sponsored Radio, and an Anthology of Programs from KPFA, KPFK and WBAI. New York: Pantheon, 1966. BCAST REF PN 6072 .M28
McKune, Lawrence E., comp. and ed.
- National Compendium of Televised Education, Vol. 10. East Lansing, Michigan State University, Continuing Education Service, University of the Air, Kellogg Center, 1963. NPBA REF LB 1044.7 .A2 N3 v.10
- National Compendium of Televised Education, Vol. 12. East Lansing, Michigan State University, Continuing Education Service, University of the Air, Kellogg Center, 1965. NPBA REF LB 1044.7 .A2 N3 v.12
McLuhan, Marshall. Understanding Media: The Extensions of Man. New York: New American Library, 1964. BCAST REF P 90 .N26 1964
McLuhan, Marshall and Quention Fiore. The Medium is the Massage: An Inventory of Effects. New York: Bantam Books, 1967. BCAST REF P 90 .N258 1967a
McNeal, Betsy. Yes You Can!: A Parent's Guide to Math Help for Kids 1992. Folder: 674
children's television programming | Children's Television Workshop | Square One Television
Meaney, John W. Televised College Courses: A Report about the College Faculty Released-Time Program for Television Instruction. New York: Fund for the Advancement of Education, 1962. BCAST REF LB 1044.7 .M4
Meaney, John W. and C. Ray Carpenter, eds. Telecommunications: Toward National Policies for Education: Report. Washington, DC: Joint Council on Educational Telecommunications, 1970. NPBA REF LB 1044.7 .N344 1968
Joint Council on Educational Telecommunications (JCET)
Media and Methods. 1968-1983. Serials
Media and World Understanding Conference. "Papers." December 1976. On Shelf
"Meeting of Public Television Managers." June 10, 1995. Folder: 256
Meierhenry, W.C.
- "Survey of Public Television Station Managers." March 1972. Folder: 257
- "Survey of Public Television Station Managers." March 1973. Folder: 258
Melody, William. Children's Television: The Economics of Exploitation. New Haven: Yale University Press, 1973. BCAST REF HQ 784 .T4 M4 1973
Action for Children's Television | children's television programming | Children's Television Workshop (CTW) | Federal Communications Commission (FCC)
Mendel, Robin, et al. Public Television Programming Content by Category Fiscal Year 1982. Washington, DC: Corporation for Public Broadcasting, 1982. [PN 1992.8 .P8 K37 1982]
The Electric Company | instructional television | Public Broadcasting Service (PBS) | public television | Sesame Street
Menninger, Karl A. "The Thin Edge." TV Guide, 1975. Folder: 538
Public Broadcasting Service (PBS) | The Thin Edge
Merrill, Irving Rodgers. "Broadcasting by Political Candidates on Educational Stations." 1952. Dissertations/Theses
educational broadcasting | Fairness Doctrine
Merrill, John C. and Ralph L. Lowenstein. Media, Messages and Men: New Perspectives in Communication. New York: D. McKay Co., 1971. BCAST REF P 90 .N45
Meyer, Karl E. "On Knowing Mr. Lear." Saturday Review, May 29, 1976: 50. Folder: 259
Lear, Norman
Meyer, Richard J. "Charles A. Siepmann and Educational Broadcasting" AV Communication Review, Vol. 12, No. 4 (Winter 1964). Folder: 260
British Broadcasting Corporation (BBC) | educational broadcasting | educational radio | educational television | Federal Communications Commission (FCC) | Siepmann, Charles A.
Miall, Leonard. "Speech." Wingspread Conference on Public Television Programming, 1970. Folder: 261
Charles F. Kettering Foundation | culture | public television | Wingspread Conference on Public Television Programming
Michaels, Julie. "The Voice of National Public Radio: Susan Stamberg," Savvy, Vol. 2, No. 5 (May 1981). Folder: 778
All Things Considered | Edwards, Bob | Frank Mankiewicz | National Public Radio | public radio | Stamberg, Susan
Michigan Radio. Soundprints. 1995. Serials
Microfilming Corporation of America. The MacNeil/Lehrer Report Broadcast Review and Index. 1979, 1981. Index/Inventory
Hunter-Gault, Charlayne | Lehrer, Jim | MacNeil/Lehrer Report | MacNeil, Robert
Middleton, John. "Educational Needs in the Developing World." March 31-April 11, 1983. Folder: 262
education | international broadcasting
Midwest Program on Airborne Television Instruction. Midwest Program on Airborne Television Instruction: A Regional Exploration in Education. LaFayette, IN: Midwest Program on Airborne Television Instruction, 1960. NPBA REF LB 1044.7 .M53 1960
instructional television | Midwest Program on Airborne Television Instruction (MPATI)
Mifflin, Lawrie. "PBS Show and F.B.I. Complaints." The New York Times, February 7, 1995. Folder: 652
Federal Bureau of Investigation (FBI) | Inside the F.B.I. | Public Broadcasting Service (PBS) | WETA (Washington, DC)
Mikes, Donald F. Teachers in Television and Other Media: A Survey of Policies and Practices. National Education Association. Division of Educational Technology, 1969. LB 1043 .M49
Milam, Lorenzo W. Sex and Broadcasting: A Handbook on Starting a Radio Station for the Community. Saratoga, CA: Dildo Press, 1972. BCAST REF HE 8698 .M53 1975
Hill, Lewis | Pacifica Foundation
"Milestones of Public Broadcasting in the Delaware Valley." 1982. Folder: 263
Karayn, James | Public Broadcasting Service (PBS) | public television | WHYY (Philadelphia, PA)
Millard, Steve. "A Special Report on Public Broadcasting: The Story of Public Broadcasting" Broadcasting November 8, 1971. Folder: 264
All Things Considered | Carnegie Commission on Educational Television | Chamberlin, Ward | Children's Television Workshop (CTW) | Cooney, Joan Ganz | Corporation for Public Broadcasting (CPB) | Day, James | Educational Broadcasting Corporation | educational television | The Electric Company | Ford Foundation | The Great American Dream Machine | Gunn, Hartford N. | Harley, William G. | Macy, John W., Jr. | National Association of Educational Broadcasters (NAEB) | National Educational Television (NET) | National Public Affairs Center for Television (NPACT) | National Public Radio (NPR) | Office of Telecommunications Policy | Pace, Frank, Jr. | public broadcasting | Public Broadcasting Act of 1967 | Public Broadcasting Service (PBS) | public television | Quayle, Donald R. | Sesame Street | Singer, Arthur L., Jr | U.S Office of Education | WGBH (Boston, MA) | Whitehead, Clay T. | Witherspoon, John P.
Miller, James. "The President's Advocate: OTP and Broadcast Issues," Journal of Broadcasting, Vol. 26, No. 3 (Summer, 1982): 625-639. Periodicals
Corporation for Public Broadcasting (CPB) | Federal Communications Commission (FCC) | Office of Telecommunications Policy (OTP) | Whitehead, Clay T.
Miller, Paul A. "A Year of Decision." NAEB Journal, January-February 1967. Folder: 265
educational broadcasting | National Association of Educational Broadcasters (NAEB)
Miller, Richard I. Perspectives on Educational Change. New York: Appleton-Century-Crofts, 1967. NPBA REF LB 1027 .M468
educational television | instructional television
Minnesota Mining & Manufacturing. Teaching with Videotape: A Study of a New ETV Tool that Mirrors Teaching. St. Paul, 1962. NPBA REF LB 1044.7 .M56
instructional television | Midwest Program on Airborne Television Instruction (MPATI) | National Educational Television (NET)
Minow, Newton. Abandoned in the Wasteland: Children, Television and the First Amendment. New York: Hill and Wang, 1995. NPBA REF KF 2840 .M56 1995
children's televison programming | Federal Communications Commission
Mister Rogers' Neighborhood - Assorted Pamphlets. 2002, nd. Folder: 784
children's television programming
Mitchell, Wanda B. "Questions Posed by TV," NAEB Journal, Vol. 17, No. 3 (December 1957): 19-20. Periodicals
Mitchell, William G. Through the TV Tube: A Handbook for Studio Teachers. Gainesville, FL : Florida Institute for Continuing University Studies, Div. of Radio and Television, 1964. NPBA REF LB 1044.7 .M55 1964
Moldstad, John. "What Do We Know About the Utilization of Communication Technologies in Education?" Folder: 267
Agency for Instructional Television (AIT) | communication technologies | Ford Foundation | University of Mid-America
Monaco, James. "The Prime-Time Game." American Film, 1976. Folder: 268
NOVA | Public Broadcasting Service (PBS) | Soundstage | Upstairs, Downstairs | Wall Street Week
Montgomery, John A. "Management Considerations for the Public Television Satellite System." Folder: 269
public television | satellite telecommunications
Moore, Richard O. "Public Television Programming and the Future: A Radical Approach," Television Quarterly, Vol. XIII, No. 3 (Fall 1976): 5-17. Periodicals
Carnegie Commission on Educational Television | programming | public television
Moore, Sally. "A Rare Reunion for TV's Own Family, the Louds." People, Vol. 1, No. 1 (March 4, 1974): pp. 58-60. Folder: 656
An American Family
Morris, James M. The Remembered Years: A Personal View of the 50 Years of Broadcasting, Radio and ETV, That We Call KOAC, Corvallis..... Corvallis, OR: Continuing Education Publications, 1972. NPBA REF HE 8698 .M67 1972
educational radio | educational television | KOAC (Corvallis, OR)
Morris, Norman S. Television's Child. Boston: Little, Brown, 1971. NPBA REF HQ 784 .T4 M6
children's television programming
Morrisett, Lloyd N.
- "Paying for Children." 1981. Folder: 270
children's television programming | public television | Sesame Street
- "Rx for Public Television" John
and Mary R. Markle Foundation. 1973. Folder: 271
audience research | Carnegie Commission on Educational Television | Corporation for Public Broadcasting (CPB) | educational television | Ford Foundation | Federal Communications Commission (FCC) | Gunn, Hartford N. | Holmes, Presley D. | National Association of Educational Broadcasters (NAEB) | public broadcasting | Public Broadcasting Service (PBS) | public television | Schramm, Wilbur | Sesame Street
- "Television, America's Neglected Teacher"
Television & Children 1984. Folder: 272
3-2-1 Contact | children's television programming | Children's Television Workshop (CTW) | The Electric Company | Mister Rogers' Neighborhood | Public Broadcasting Service (PBS) | public television | Reading Rainbow | Sesame Street
Morrow, James and Murray Suid. Media and Kids: Real-World Learning in the Schools. Rochelle Park, NY: Hayden Book Company, 1977. LB 1043 .M74
instructional media
Morrow, Robert W. "Sesame Street and the Reform of Children's Television." Dissertation, History, University of Maryland. Dissertations/Theses
children's television programming | Children's Televison Workshop
Moss, Mitchell L. Two-Way Cable Television: An Evaluation of Community Uses in Reading, PA: Final Report to the National Science Foundation. NY: NYU-Reading Consortium, 1978. NPBA REF HE 8700.7 .C6 N4228 1978
Moyers, Bill.
- "An Antidote to Crudity, Vulgarity, and Violence." Columbia Journalism Review, July/August 1995. Folder: 590
- "Letter to Editor re: The Perplexing Mr. Moyers." Channels of Communication, December/January 1981. Folder: 273
The MPL Recorder. 1969. Serials
Muchnik, Melvyn M. "A Study of the Problems Associated with Governmental Regulation of Community Antenna Television Systems." Thesis, University of Maryland, 1966. Dissertations/Theses
community antenna television systems (cable television) | Federal Communciations Commission (FCC)
Multi-Media Systems in Adult Education: Twelve Project Descriptions in Nine Countries. München: Internationales Zentralinstitut für das Jugend-und Bildungsfersehen, 1971. NPBA REF LC 6573 .M84 1971
television in adult education | radio in adult education
Murphy, Judith and Ronald Gross.
- Learning by Television. New York: Fund for the Advancement of Education, 1966. BCAST REF LB 1044.7 .M8
- "The Unfulfilled Promise of ITV" Saturday Review, November 19, 1966. Folder: 274
educational television | instructional television | KCET (Los Angeles, CA) | Roundabout | WETA (Washington, DC)
Murray, John P. "Children and the Structures of Television in Industrialized Nations" Television and Children, Vol. 4, No. 1 (Winter 1981): 33-45. Folder: 275
Canadian Broadcasting Corporation (CBC) | children's television programming | Corporation for Public Broadcasting (CPB) | Public Broadcasting Service (PBS)
Myers, Lawrence, Jr.
- Evaluation of Television as a Teaching Tool by Experienced Teachers. 1961. Folder: 276
- An Experimental Study of Influence of the Experienced Teacher on Television. Syracuse, NY: Television and Radio Department, Syracuse University, 1961. LB 1044.7 .M92
- "The Syracuse FM Study." September 1965. Folder: 277
Myrick, Howard A. and Carol Keegan. Boston (WGBH) Field Testing of a Qualitative Television Rating System for Public Broadcasting. Washington, DC: Office of Communication Research, Corporation for Public Broadcasting, 1981. NPBA REF HE 8700.7 .A8 M97 1981
audience research | Corporation for Public Broadcasting (CPB) | WGBH (Boston, MA)
