KQED (San Francisco, CA)

Administrative History/Information:

• Vaughn Seidel, Oakland superintendent, created the Bay Area Educational Television Association as a membership organization: got idea from Lewis Hill and Pacifica Foundation
• station began 1954
• originally on the air for two days per week and only for two hours each day

Related Collections:

• James Day Papers
• Jim Robertson Papers-Interviews:
  • James Day
  • Jonathan Rice

Reference Shelf Materials

Reading Room

Dordick, Herbert S., et al. ITV: A User's Guide to the Technology. Washington, DC: Corporation for Public Broadcasting, 1979.

• NPBA Collection: LB 1044.8 .D67
• LAB Collection: 621.388 D (NAB Books)

By Request

"Best in the U.S." Time, February 8, 1960: 58. Folder: 32

Carman, John. "Controversial KQED Chief is Quitting." San Francisco Chronicle. January 29, 1993. Folder: 615

Corporation for Public Broadcasting. "Newsroom: An Audience Evaluation for KQED-TV". 1969. Folder: 080

Education on the Air. 1941-1960 Serials

Duscha, Julia.   "Public TV: why still a stepchild?"  Columbia Journalism Review, November/December 1971: 8-14. Folder: 128

Katzman, Natan. "The Audience of KQED's Newsroom." 1974. Folder: 524

KQED.

• Instructional Television Program Schedule. 1991. Serials
• Instructional Television Program Schedule. 1990-1991. Folder; 227

"KQED: Behind the Screen - An Examiner Special Report. San Francisco Examiner. July 22-23, 1990. Folder: 611:

• Armstrong, David. "Evolution of an Empire." July 22, 1990
• Armstrong, David. "Early Troubles, Early Triumphs." July 22, 1990
• Armstrong, David. "Making Radio Waves." July 22, 1990
• "Public Television Closely Watched." July 22, 1990
• Armstrong, David. "Channel 32: A Station in Limbo." July 22, 1990
• Armstrong, David. "A Tale of Two Cities' Stations: Boston's WGBH is a Heavyweight in National Productions." July 23, 1990/ Critics rip S.F. Outlet for Lack of Original Programming. July 23, 1990
• Armstrong, David. "ITV: Using the Tube to Teach." July 23, 1990
• Armstrong, David. "KQED: Goals Out of Focus?" July 24, 1990
• Armstrong, David. "Reformists Push to Rein in 'Commercialism'" July 24, 1990

Leonard, George B. "Television is Live and Well in San Francisco." Look, November 17, 1970. Folder: 530

(Articles on KQED history) Focus 1979 - 1980. Folder: 381

Related Collections in Other Repositories:

• George A. Pettitt Papers

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