Featured Item for May- Pop Up Book


Alice in Wonderland.


Color illustrations and paper engineering by Vojtěch Kubašta.

London: Bancroft & Co. Ltd., Westminster Books. “An ARTIA production / Printed in Czechoslovakia,” circa 1960.


Kubašta was a Czech architect and artist. He began designing pop-ups for ARTIA, Czechoslovakia’s state-run publishing house, in the 1950s.

The cover of this book has an oval die-cut hole in the center that gives the illusion of Alice falling down the rabbit hole. The various characters on the inside of the first pop-up can be seen through the hole in the cover of this cleverly designed book. The final pop-up shows a phalanx of playing cards marching on the Queen’s croquet ground. It is unknown who adapted the original Wonderland text for this edition.


Exhibit Item 10.15